Order Marketing Group Worksheet Discussion

Order Marketing Group Worksheet Discussion
Title
ABC/123 Version X
1
Marketing Lemonade Worksheet
MKT/421 Version 17
3
University of Phoenix Material
Marketing Lemonade
Scenario
Your team is looking for a way to make some revenue as either a for-profit or not-for-profit organization. This organization can market locally, nationally, or internationally, and can be a privately-owned company or a franchised organization. The product that you have decided to sell is lemonade. To make the endeavor work, you will have to define the product that you will be selling (that is some marketable form of this drink) and decide on a target market.
Your marketing team’s mission is to prove the company’s goals will be met by providing research, strategy development, and reasoning why this form of this product is viable In this first half of the project, you will report on the following:
· Target market
· Product’s definition to the target marke
· Viable pricing strategy
· Brand’s position in the competitive environment
Complete the following
1. Select a company name and determine the real business world industry of operation.
Company Name
Industry of Operation
Hydrise Lemonade
2. Describe in no more than 90 words the new and unique form of lemonade that will be launced by your company.
Hydrise lemonade is an exciting new energetic lemonade that is not only delicious but contains different vitamins. This lemonade will not have any unnecessary ingredients that can harm your health.Hydrise lemonade is refreshing and will come in two different flavors: lemonade and pink lemonade. This is a great way to start your day and get the energy you need to survive through the day.
3. Complete the chart in a total of 90 words describing your organization.
Order Marketing Group Worksheet Discussion

Who are they
Industry of Operation
Mission and Values
Differentiation from other organizations

Hydrise is a for-proft organization of a group of entrepreneurs that want to improve everyday lifestyles. One good decision at a time.
Hydrise primary industry of operation is in the dietery and fitness industry.
Our mission is to help people make a good and quick decisions everyday that will promote health and fitness into their meal.
What makes us stand out from the rest of the organizations is the fact that we take energizing drinks back to its core. We like to keep it simple as far as the nutrients and vitamins we put in it as well as the flavor.

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